Bill Schneider, VP Product Marketing Bill has been in the middle of the martech ecosystem for over 20 years to help B2C brands build personalized experiences across channels. He is currently VP of Product Marketing at SheerID, an Identity Marketing Platform that helps brands build relationships with consumers that are part of specific communities like teachers, students and healthcare workers. Prior to SheerID, Bill held leadership roles at Airship, Aisle7, and Webtrends. He lives in Portland, Oregon with his wife and two kids.